Erica D'souza

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Erica D'Souza
Erica D'Souza

Locality: Mumbai Area, India
Summary: More than 14 years of proven experience in broadcast media, and a special focus on radio, Does enjoy ready access to the radio fraternity, has good industry associations, liaises and works with media professionals from around the world. As Programming Associate Radio Mirchi, Corporate, has successfully designed and implemented the programming and production systems for Radio Mirchi in Mumbai, Chennai, Kolkata, Indore, Ahmedabad and Pune. Has sourced, trained, mentored and monitored talent across those 7 metros. Has designed national creative campaigns and strategized Radio Mirchis programming alongside Sunil Sahjwani, National Creative Head. As Project Development Corporate, has created the RAPA award winning on air campaigns . As Co-host and Producer of Radio Mirchis Headlining Breakfast Show Hello Mumbai, has enjoyed listenership of more than 60 per cent. As Executive Producer has produced a series of headlining and syndicated radio shows and creative on-air campaigns for Times FM and Radio Mirchi. As a Writer and Music Critique (AV Max), has over 500 scripts for TV (Channel [V]), Radio (Times FM, Radio Mirchi), in-flight music shows (KLM Royal Dutch Airlines) to credit. As TV Producer Writer for Channel [V] has launched four weekly shows covering international genre-specific playlists, a weekly national countdown and a multi-city on ground dance / club show (Bacardi Blast). As an expert trainer and Panelist for the Femina Miss India pageants 2005 and 2006 and Haywards 5000 Mr India World 2007. Continues to be a professional voiceover talent with past clientele that include Barclays Bank London, British Gas UK, UNICEF and UNFPA. Is currently a Partner with Radioactive Private Limited, a Mumbai-based consulting company, designed to service the broadcasting industry with a focus on music and radio. Interested in consulting and working on challenging media projects regardless of size or scale
Current: Partner at Radioactive Music Consultancy Pvt Ltd
Past: Program Associate Corporate, Host at Radio Mirchi ENIL Producer, Writer at Channel [V] Star TV Freelance Host Producer at Times FM see less...
Education:  Monash University Microbiology & Bioethics (1992-1994) 
 La Trobe University Microbiology (1990-1992) 

Industry: Broadcast Media
Skills: Music, Lifestyle, Pop culture, Travel, Film, Theatre, Alternative lifestyles, Mentoring
Experience: Radioactive Music Consultancy Pvt Ltd (Broadcast Media industry): Partner,  (2006-Present) Consultancy covers broadcast programming, training, strategy development, special projects.
Radio Mirchi ENIL (Broadcast Media industry): Program Associate Corporate, Host,  (2000-2004) National Porgramming and Production Systems:set and Implementation. National ...
Interests: consulting offers, new ventures, job inquiries, expertise requests, business deals, reference requests, getting back in touch

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... diction lessons under Sabira Merchant and was tutored in voice modulation by Erica D'Souza